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Understanding conversational marketing | Guide

Dive into the basics of conversational marketing: definitions and evolution; characteristics; and how it's changing customer experiences glo

How to measure Customer eXperience for your brand in virtual environments

Discover how to measure customer experience for your brand in virtual environments with key metrics, tools, and best practices to enhance cu

Smile.CX Pro XR: Extended Reality for multidimensional analysis

Discover Smile.CX Pro XR, the new interface that transforms the analysis of KPIs and performance data into a three-dimensional visual experi

Fundamentals of Responsible AI | Learn today

Dive into the basics of responsible AI and understand its importance for a sustainable technological future. Perfect for experts

An immersive journey into Cultural Heritage thanks to new technologies

Thanks to new technologies we have the possibility to interact with cultural heritage and virtual environments reproducing museums and galle

How Artificial Intelligence is transforming healthcare

The benefits of artificial intelligence (AI) in the healthcare sector are many and decisive.

How AI can improve life in big cities

Big cities integrate AI technologies such as the Internet of Things and big data analysis to optimise the use of resources.

Apple Vision Pro: the final frontier of Mixed Reality

Cometa, in its CX Innovation Lab, is already testing the potential of the new device of the moment: the Apple Vision Pro.